about us
Power. Motivate. Communicate.
PMC started as a belief before it was ever a brand. The belief was simple: everyone has more power than they realize, and when you use it, keep moving, and share what you learn, you create something that lasts.
Everything we make comes back to that.
The Meaning Behind PMC
Each letter in PMC stands for a principle that shapes the brand, the clothing, and the vision behind them.
Power
Each letter in PMC stands for a principle that shapes the brand, the clothing, and the vision behind them.
Motivate
is what turns that understanding into action. It means pushing yourself forward on the days it’s easy and the days it isn’t. Just as important, it means encouraging the people around you. Motivation spreads when someone sees you keep going.
Communicate
is how ideas travel. Sharing knowledge, experiences, and opportunities is how relationships form and how communities grow. When you communicate what you’ve learned, you give someone else a head start.
Together, the three words describe a way of living: know your strength, keep moving, and bring others with you.
More Than a Clothing Brand
PMC is a lifestyle apparel brand. We make t-shirts, sweatshirts, pants, pajamas, caps, and more. But the clothing was never the whole point.
Apparel is one of the most personal ways people communicate. What you wear says something before you speak. PMC was created to make that message intentional, so the pieces people put on each day reflect the mindset they’re working toward.
When someone wears PMC, they’re representing more than a logo. They’re representing confidence, progress, and the belief that what you build today can matter tomorrow.
Meet the Founder: Pereze Collier
PMC was founded in Wisconsin.
The brand is built around the principles he lives by. We believe motivation is something you give as much as something you find. We believe knowledge becomes more valuable when it’s shared. And he believes real opportunity comes from relationships, not from going it alone.
At heart, We sees ideas as starting points and believes that with the right mindset, people can turn what they have into something greater. PMC is his way of putting that belief into practice and giving others a way to carry it with them.
The brand is personal. It reflects his experiences, his philosophy, and most of all, the people he’s building it for.
Family & Legacy
Family sits at the center of PMC.
We created the brand with his children and future generations in mind. The goal isn’t only to build a business that succeeds today. It’s to build something meaningful enough to be passed on, understood, and continued by the people who come next.
That’s what legacy means to us. It’s not about one person’s achievement. It’s about creating values, opportunities, and a foundation that outlast any single generation. Every collection, every idea, and every new step PMC takes is part of that longer story.
The PMC Ecosystem
PMC is the beginning, not the whole picture.
We are developing PMC as the parent brand for a growing family of connected sister brands. Each one will be free to find its own identity, reach its own audience, and offer its own products. What ties them together is the foundation they share: the same philosophy of power, motivation, and communication, and the same commitment to family, community, and opportunity.
Think of it as one vision with room to grow in many directions. As new brands launch, each will add something different while staying rooted in what PMC stands for.
The Future
PMC is still growing, and that’s exactly how it was meant to be.
It begins with apparel because clothing is a natural way to share a message. But the vision reaches further, into people, ideas, creativity, and the opportunities that come from bringing a community together around shared values.
We’re building this step by step, and we’re glad you’re here at the start. Whether you’re shopping for a piece that reflects your mindset or following along as the PMC family of brands grows, you’re part of the story.
Mission Statement
Primary version: PMC exists to help people recognize their power, motivate themselves and others, and communicate ideas that create opportunity, building a legacy that reaches beyond one person and one generation.
Short version (for footer, social bios, or banners): Recognize your power. Motivate others. Communicate what matters. Build a legacy.
Core Values
Power
Each letter in PMC stands for a principle that shapes the brand, the clothing, and the vision behind them.
Motivation
Progress is rarely one big leap. It’s showing up again and again, and encouraging the people beside you to keep going too.
Communication
What you know is worth sharing. Ideas, experiences, and opportunities grow when they’re passed from one person to the next.
Family
The people closest to us are the reason to build. Family reminds us that what we create should reach beyond ourselves.
Legacy
We build with the next generation in mind, creating something they can inherit, understand, and make even stronger.
Community
No one grows alone. Relationships open doors, and a strong community turns individual effort into shared opportunity.
Entrepreneurship
Every business, movement, and brand began as an idea someone chose to act on. We believe in taking ideas seriously and turning them into something real.